Every day we are greeted by headlines pulling us into a never-ending stream of news related to the economy. It is inescapable. Economics Prof Eric Hoffman explains all we need to know about inflation, interest rates, and tariffs.

The West Texas Enterprise Center is here to coach existing and small business start-ups. Oh, and there's a pot of money available—$500,000 total—for those who wish to compete for a little cash infusion. Listen to Brian Enevoldsen tell how his organization helps area businesses.

Everyone wants to be an influencer these days, but the real money is in livestreaming. Tune in to a convo with a livestream phenom who has fans literally throwing money at him.

Nate Xu is one of our newest--and youngest--faculty members. In no time flat he hit stride with a major publication, and has endeared himself to his students. Give a listen as he tells how he got here from China, via Illinois.

What challenges do women business leaders face in this region? Professors Dr. Leslie Ramos-Salazar, Dr. Jillian Yarbrough, and Dr. Elaina Cantrell Robinson discuss their research, "Her Business Story: Narratives of Women Business Leaders of the Texas Panhandle."

A select group of College of Business students is being taught by a retired CEO and company President. They're learning Management from someone who spent his career doing it. David Hudson tells his story in this episode.